LV Goes Wild for the Summer in Miami 

Summer has set in and Miami is hotter than ever, as Louis Vuitton launches its first U.S. pool takeover and pop-up at Casa Neos’ MM Beach Club.

With a Mediterranean style and prime location, the members-only club from Riviera Dining Group, perched along the Miami River, is the perfect setting for the first-of-its-kind pool and shopping experience.

Louis Vuitton pulled away from their signature browns and neutral tones and opted to deck out the pool cabanas, suites, towels, sunbeds, umbrellas and pop-up shop in Euro summer-inspired sunset tones of florals, fuchsias and tangerines, opulent seashell and rattans, and tons of shiny touches synonymous with the brand’s signature hardware. Guests can glide over the brand’s signature logo markers in the bottom of the pool, and then browse the LV by the Pool women's collection, which includes accessories, bags, and an exclusive OnTheGo Miami bag, hand-crafted in natural raffia with yellow leather detailing.