Dark Cherry Red Is Having A Moment

Big news, besties: cherry red is eating for 2025.

Pinterest says so (searches for “dark cherry red” are up 235% — we checked). Dubbed the trend to watch, cherry red is already sneaking into makeup, menus and mood boards everywhere. Gen Z and Millennials are leaning all the way in, from rocking cherry pops of color in their beauty routines to sipping on cherry martinis at dinner parties. Sweet, tart and a total vibe — this shade is destined to have your heart in 2025.  

From sultry dark cherry to moody burgundy, this palette is setting the vibe for the year ahead. We've been calling it: red is officially the color of the season, and every shade — from tart cranberry to lush berry tones — is getting its main-character energy.

And just in time, Glossier is dropping their Black Cherry Collection on Jan. 3! TikTok star Leilani Green gave us a first look with her PR unboxing, and it’s everything we hoped for. The lineup includes Balm Dotcom, lip liner, eye liner and Cloud Paint — your ultimate cherry-picked glow-up. 🍒✨

Even paint pros are in their red era. Benjamin Moore just crowned Cinnamon Slate — a dreamy mix of plum and velvety brown — as its 2025 Color of the Year. Not to be outdone, Behr named Rumors, a deep ruby red, its star shade for the year.

Bottom line: 2025 is all about red — from your walls to your wardrobe to your cocktail glass. So go ahead, paint the town cherry.

Here are some deep red wardrobe must-haves:

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Hill House Home Ellie Nap Dress

This versatile, ultra-comfy A-line midi features ruffled shoulders, a tiered skirt, elastic smocking and pockets in a lovely burgundy, making it your go-to for all-day ease and elegance.

$135

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Flabelus Mae Disco Mary Janes

Step into festive elegance with these velvet burgundy Mary Janes, featuring crystal embellishments, a patent leather strap and artisanal craftsmanship for a luxe party look.

$310

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Garnish Stemless Martini Glass

Elevate your tabletop with handcrafted stemless cherry martini glasses, featuring a charming handblown cherry motif.

$16

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Moda Luxe Burgundy Violet Patent Bag

Crafted from soft vegan leather, this bag combines style and function with adjustable straps, secure closures and versatile details perfect for any occasion.

$70

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Staud Aura Sweater

Stay cozy and chic in this mid-weight knit sweater, featuring a classic crew neck, ribbed trim, and stylish long puff sleeves for an elevated everyday look.

$228

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